Stop Managing Chaos. Start Shipping. Most PMs just track tasks. I build the playbooks that bridge C-Suite strategy with tech execution. The Fluent PM Playbook is where I give you those exact plays. For free.
Your product is "too confusing" (and it's costing you sales)
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Your sales team just lost a $100k deal because the prospect said your product was 'too confusing' and now your engineers are baffled. They built the features exactly as requested. Your team didn't fail to build...they were given the wrong thing to build. Fluent PM Playbook #19: The Customer Clarity Fix As a communication expert, I see this all the time. Teams build features instead of solutions. They get so focused on what they are building, they simply forget who they are building it for! You're burning money on "wasted work." You feel the friction, but you can't measure the cost. Stop guessing. I built a 60-second calculator to find the real number.
P.S. It's free. No email required |
Justin K. Peterson, MBA, PSM
Stop Managing Chaos. Start Shipping. Most PMs just track tasks. I build the playbooks that bridge C-Suite strategy with tech execution. The Fluent PM Playbook is where I give you those exact plays. For free.
You just discovered a critical bug in production. You ask your team: "Whose fault is this?" Three people point at the codebase and each other. You are not failing because of bad code -> You are failing because of shared accountability. Fluent PM Playbook #27: The Single-Point Accountability (SPA) Fix In execution, shared responsibility means zero responsibility. It’s a management structure designed for excuses. As a Professional Scrum Master (PSM), my job is to create accountability....
You have a $5 Million idea. Your tech team tells you it will take 9 months and cost $750k to find out if it even works. So you kill the idea. You choose inaction over innovation. You are not failing at innovation...you are failing at risk management. Fluent PM Playbook #26: The 7-Day Profit Test Fix As an MBA and a PSM, my job is to de-risk your big ideas. We don’t build the $750k feature to test a theory. We build a $10k experiment to validate the profit. My playbook: The 7-Day Profit Test....
You just left a strategy meeting. You used words like synergy, disruption and pivot. So what's the problem? Your execution team just heard: "Go waste 5 days figuring out what the boss meant." The space between the boardroom and the backlog is where the budget bleeds. Fluent PM Playbook #24: The Buzzword -> Blueprint Fix As a TEFL-certified communication expert, I don’t let strategy stay abstract. I force it into the Buzzword -> Blueprint formula. A buzzword is a vague wish. A blueprint is an...